Congratulations, Texas, You've Killed the Dr Pepper License Plate

Categories: Transportation

DrPepperPlate.jpg
myplates.com
The Dallas Morning Newsbroke the news over the weekend that the state of Texas is planning to kill off its least popular specialty license plates, and we couldn't be more thrilled. Not because we take perverse pleasure in the notion that Highland Park ISD could only find 66 drivers to pay $30 per year, roughly 0.03 percent the value of one of their kids' Porsches, to stick a "Go Scots" on their bumper. We are happy because government works best when it's contracted out to a third party and run on free market principles.

Only the strong survive in Texas, and, hate to break it to you State of Texas Alliance for Recycling, you are not among them. Kapow. That's the invisible hand swatting you away.

We were, however, dismayed to notice that Dr Pepper is also on the chopping block.

How does this happen? How is it that the most Texan of non-alcoholic carbonated beverages, which, if it didn't help sustain the last defenders of the Alamo then definitely should have, failed to meet the 200-plate threshold put in place by the Texas Department of Motor Vehicles?

We fear the simplest explanation is probably the right one: Patriotism is dead. Everyone's too busy drinking naturally sweetened carbonated water and watching foreigners kick a ball around on TV to give a damn about Texas any more. It's a sad day when Texans will no longer pay a large corporation for the privilege of branding their car with a soft drink logo.

This probably means its time trade the F-150 in for a Nissan Leaf and start cooking slabs of meat in a normal convection oven. Now's as good a time as any to get around to becoming part of America. It's just disappointing it had to happen like this.

Send your story tips to the author, Eric Nicholson.


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19 comments
ozonelarryb
ozonelarryb

Who cares?

There is no greater meaning, except:

Some shit don't sell, so quit makin it.

Mainer_manor
Mainer_manor

"We are happy because government works best when it's contracted out to a third party and run on free market principles."

Eric would only believe in that concept when writing a blog post about carbonated water laced with HFCS...

Anon.
Anon.

For Dublin's response to the Dr. Pepper lawsuit, look here: http://blogs.dallasobserver.com/unfairpark/2012/01/buy_up_all_the_dublin_dr_peppe.php


Corporate Dr. Pepper's lawsuit was legally correct and it prevailed upon the merits. Corporate Dr. Pepper's lawsuit was a marketing disaster, inspiring many lifelong consumers of its product to permanently alter their habits to stop any further consumption of that product. I am one of the people who, since that lawsuit and going forever forward, no longer drinks Dr. Pepper. 


Old Doc's Soda Shop's soda jerks still do a great job. We were through Dublin a few weeks ago where I enjoyed a great Root Beer. Please continue to support the folks in Dublin. Corporate Dr. Pepper killed a Texas icon with that lawsuit. Old Doc's Dr. Pepper Soda Shop no longer exists and an entire town is now struggling with the economic impact of the fallout from the result of that suit. 


Corporate Dr. Pepper was legally correct, and maybe even ethically correct. In my opinion their prosecution of that suit was morally indefensible. 

TheCredibleHulk
TheCredibleHulk topcommenter

Are you saying CJK5H will not be available on a Dr. Pepper plate?

TheRuddSki
TheRuddSki topcommenter

Is there a Shiner Bock plate?

TexMarine
TexMarine

Wait...there's no alcohol in Dr. Pepper?

tarotchan
tarotchan

That tag is ugly. If it had a retro kind of vibe maybe. But that looks like you work at your local Dr pepper bottler.

holmantx
holmantx topcommenter

Only Rednecks drink Dr. Pepper.  Codewords for the R word.

Put Monster on there.

TheRuddSki
TheRuddSki topcommenter

Who would want to admit, much less take pride in, drinking the crap?

James080
James080

Dr. Pepper killed the Dr. Pepper bottling plant in Dublin, Texas, the last bottler using real cane sugar, so killing the license plate seems appropriate.

wcvemail
wcvemail

@Sharon_Moreanus

I blame Schweppes.

Angrywhiteguy
Angrywhiteguy

@James080  It wasn't the last bottler using cane sugar. If Dublin hadn't started violating its license (by shipping outside its area) they would still be in business.

nakedlens
nakedlens

@James080 Negative, they simply stopped making and distributing Dr Pepper.

The Dublin Bottling Company is producing a ton of cane sugar sodas these days.

James080
James080

@nakedlens @James080 

Dr. Pepper killed the Dr. Pepper bottling plant in Dublin, Texas. They may bottle other soft drinks, but it's not a Dr. Pepper bottling plant anymore.

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