Terrell Is Taking Its New Buc-ee's Way Too Seriously

Categories: Biz

BuceesGuys.jpg
Chris Doelle
Watch out, Terrell. These guys are going to be inside you.
As a general rule, people know how they feel about Buc-ee's. To some, the Wall Street Journal included, the big-box-convenience-store empire is a decadent piece of roadside kitsch, a symbol of American culture's ongoing decline. To others, it's an oasis, a snack-food and novelty-gift wonderland, its Beaver Nuggets offering a delightful antidote to the unrelenting monotony of interstate driving.

Count Kaufman County resident Chris Phillips firmly in the latter category.

"I'm excited! I love it!" Phillips said Monday night after being informed by WFAA's Teresa Woodard that Terrell will be getting a Buc-ee's flagship store on Interstate 20. "Love the T-shirts, love walking around shopping. Gonna be a good place to go."

Joining Phillips in the pro-Beaver Nugget camp is Mike Elswick, publisher of the Terrell Tribune. He was giddy at the prospect of breaking the Buc-ee's news in his paper when it is officially announced at tonight's meeting of the Terrell City Council. It's a big deal, after all.

See also: The Wall Street Journal Seems to Think Bucee's, Home of the Beaver Nugget, Has Jumped the Shark

"The chain was won national recognition as having among the cleanest restrooms of any commercial venture," Elswick writes. "Buc-ee's has gained regional and national media attention both for the size of the locations and the chain's restrooms."

Imagine his disappointment, then, when he turned on the TV Monday night to discover that the Tribune had been scooped by WFAA.

Rather than congratulate Woodard on her scoop or quietly vowing to be more dogged in reporting in the future, Elswick fired off an angry, blame-shifting editorial. It's behind a paywall on the Tribune's website, but the paper has generously posted it in full on its Facebook page.

The Tribune, Elswick suggests, caught wind of the plans a while back as officials with the city, chamber of commerce, and the Terrell Economic Development Corp were hammering out the Buc-ee's deal, but the paper agreed to hold off on publication, "thinking it would be in the city's best interest to make a big splash with the announcement."

"I was wrong," Elswick continues.

On Monday evening, evidently with information provided by the city and chamber of commerce, a Dallas television station aired the city of Terrell's plans to make their big announcement.

To the readers of The Terrell Tribune, who hopefully rely on us to be an objective news source, we have let you down. As recently as earlier Monday I was contacted by a Terrell city official attempting to make plans for a 6 p.m. interview prior to the official announcement at the Tuesday Terrell City Council meeting so that the hometown newspaper would have a heads-up on what was about to be announced.

I feel the Tribune staff has been lied to and misled by local officials in an effort to make a big splash in the Dallas media with their announcement. That is unfortunate.

While I have attempted to work with local officials, this is a real slap in the face to both the hometown news source and the people of Terrell.

I was told releasing information on the arrival of Buc-ee's early might jeopardize the development. Evidently that only holds up if the people of Terrell know about it - not the viewers of a major Dallas television station to who details were released.

A valuable lesson to learn, though not one most newspaper men would be willing to air so publicly. Then again, news that Terrell will soon be home to some of the cleanest commercial restrooms in America is a big scoop to miss. Buc-ee's is scheduled to open in Terrell in late 2014.


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67 comments
wolfmancalhoun
wolfmancalhoun

I understand why Terrell wouldn't want to release any news too early considering the addition of a brand new Buc-ee's. I lived there for over 10 years and know the difficulty some people there face when looking for a place to work. If they pay their employees $10.15 at minimum then they are going to have a lot of people beating their door down for a chance to work. On the other hand Buc-ee's has such a following that everyone is entitled to know. I never saw myself as someone who would fall for the hype that is Buc-ee's but I was wrong. They are one of the few places I have found that live up to the hype both themselves and the public has created. It is no surprise that Terrell or any small Texas town would be so anxious for such an attraction. Be happy that now the people of North Texas have a place to buy a bar-b-que pit and Buc-ee nuggets at 3 in the morning. 

John1073
John1073

Do not underestimate the power of the Buc-ee's!

ozonelarryb
ozonelarryb

Eric, good fun. Elswick, the PUBLISHER, went to school with you, eh? "To who" indeed.

NotReallyThanks
NotReallyThanks

Would this qualify as ironic reporting? 


*being liberal with the definition of reporting of course

Sharon_Moreanus
Sharon_Moreanus topcommenter

A nice clean pitstop on the way to Apache Dirive-In.

muddystick
muddystick

Terrell is the PERFECT town for Buc-ee's!  Terrell is absolutely orgasmic over the thought of another highly visible project bringing more part-time,minimum wage jobs!  The city fathers will roll-up their dungarees and wade through a mile of corporate BS while they sit in a circle shaking each other's hands on what geniuses they are to attract a plum like a big filling station.

mcdallas
mcdallas

You're all missing the point.  According to this story, BEAVERS HAVE NUGGETS!  

clware
clware

I wouldn't call Buc-ee's just a truck stop.  And Terrell really needs the jobs it will bring.  Dallas, quit making fun of little-ole Terrell!  We're a fairly friendly little town where you run into people you know at every turn.  It's a far cry from the cold anonymity of Dallas.  Y'all come on down and see us when the new Buc-ee's opens!

Myrna.Minkoff-Katz
Myrna.Minkoff-Katz topcommenter

I just had a scathingly brilliant idea.  "Myrna's Kitty Novelty Kitsch and Cheese Blintz Emporium"

ScottsMerkin
ScottsMerkin topcommenter

OVER-RATED clap clap, clap clap clap

scholarmom
scholarmom

When politicians in Terrell think they owe more to the people of DFW who drive 70mph on the outskirts of their town on the way to Canton once a month than their own constituents, they should all be voted out of office.

Chubby_Kid
Chubby_Kid

People are excited because it brings a number of good, well-paying jobs to a place that's probably been hit hard by the economic downturn.  My hometown got a Buc-ees, and it ended up bringing hundred of jobs to the area and more revenue to our city.  So, continue to look down upon them, Observer writers and readers...must be nice to look down your nose at people who are looking forward to work.

paulpsycho78
paulpsycho78

@wolfmancalhoun I would also like to paid for positive write ups on obscure back water blogs...please send me the link to sign up.

stickupyours
stickupyours

@muddystick terrell is the only city that allows tattoo and smoke shops, so you can go ahead and kiss my ass, don't knock probably the best town in Kaufman County.  Forney thinks they are Southlake junior and have their noses stuck so far up they drown when it rains, Kaufman has nice cops but c'mon its Kaufman the DA got killed etc. 

BUCEES pays $10.15 per hour at their minimum, which is what 2 dollars more than the wal mart cashier makes. 

scottindallas
scottindallas topcommenter

@clware cold anonymity has it's up side.  At least here all your neighbors don't know what you're up to and discuss your private life behind your back

alteredjustice
alteredjustice

@clware Ha, yeah, sure, Terrell. You know what they say about Terrell, they say, "Ha, those people from Terrell. They're so identifiable by their character traits! Wow! How pathetic!"

Terrell, wow... yeah.

jmckee3
jmckee3

I run into people I know all the time in Dallas, it's called living in a good neighborhood instead of a shitty town.

stickupyours
stickupyours

@ScottsMerkin exactly this is like the mall of america of gas stations, sure it's big..but if it just has 4 cashiers instead of one and 4 candy racks instead of one, whats the point?

jmckee3
jmckee3

Owe what, a scoop on a new truck stop?

ScottsMerkin
ScottsMerkin topcommenter

@Chubby_Kid Im not looking down at Buc-ees as a shitty place to work.  In fact, good for your town to have a new employer.  It still doesn't change the fact that the place is an overrated truck stop.  I do love the clean shitters though. 

Daniel
Daniel

@Chubby_Kid  "Some of my best friends" are from East Texas, plus numerous bygone pals, acquaintances and girlfriends.  To a one, they'd be the first to tell you what a backwards, racist shit-hole it is. 

Visiting home with these girlfriends (Commerce and Marshall) was a real eye-opener. The only people I've ever heard use the N-word unapologetically (the only people since the 1970s anyway) were East Texans. And these were presumably among the more tolerant-minded of the lot. The dumbest, most ignorant and vicious motherfuckers I've ever met in my life were the townfolk of Marshall and Jefferson. Not saying you're this way -- and to be fair, we're time-tripping back to the 90s here -- but how can you actually stand to live in such an environment? 

Enjoy Buc-cee's, whatever the hell that is exactly .   

P1Gunter
P1Gunter

Ah yes, the great American dream of working at a truck stop. Maybe you'll get a Racetrac too. Those are some rocking jobs....for teenagers.

John1073
John1073

Actually they pay more like $12/hour at Buc-ee's

WilburSchutze
WilburSchutze

@clware 

Buc-ee's isn't a truck stop at all. Big 18 wheeler trucks aren't even allowed as far as I know.

stickupyours
stickupyours

@jmckee3 expensive does not somehow equal good, and dallas is still a shitty town

clware
clware

@jmckee3  I don't get why people have feel they have to put others down in order to make themselves feel special.  I live on acreage with cats and dogs, and I'm SURE it beats your 'good neighborhood'.

Chubby_Kid
Chubby_Kid

@Daniel @Chubby_KidI don't really care about Terrell specifically, but the "holier than thou" attitude that some people in Dallas, including you, have towards small town Texas is amazing.  The only 2 places I call home are Dallas and a small town with about 4,000 people.  While both have advantages and disadvantages over the other, I don't favor one more than the other.  They're different.  And I enjoy them both. 

But to say that only small town east Texas has blatant racism is hilarious.  You're judging an entire section of the state as being close-minded, but you're being prejudice towards them, just because of where they were born.  

I've met some of the nicest, hard-working people in east Texas towns.  And I've met some of "the dumbest, most ignorant and vicious motherfuckers" here in Dallas.  And vice-versa. 

bifftannen
bifftannen

@Daniel @Chubby_Kid Its true. I consider East Texas to be West Louisiana, and we'd be better off without them.


I lived in Terrell for years, and can say that "wrong side of the tracks" still means something there. As in, they forcefully keep everybody that isn't lily white on the other side of the tracks.

juanmayeaux
juanmayeaux

@Daniel @Chubby_Kid     Poor Daniel, you feel better  now that you can look down on a hell of a lot of people in a specific region. You used the term vicious, which means you probably got your ass beat in East Texas, popping off like a typical fool from Dallas.

dingo
dingo

@Daniel

Buc-ees or not, Terrell is pretty much just like everywhere else.

Their HS football team sucks playing against schools twice its size.

Next year the team moves down a classification so they probably won't suck so much.

http://www.terrelldailyphoto.com

Stereotype, much? Anger, manage?


stickupyours
stickupyours

@P1Gunter that pizza guy you think is your servant and whom you tip 1 to 5% to..yep he puts his balls on his hands and then puts his hands on your pizza..source : your an asshole

paulpsycho78
paulpsycho78

@TheCredibleHulk @P1Gunter @stickupyours @muddystick When you have an outdoor shopping center 30 years in the making (10 years in coming up with the name, focus grouping and the like) you have a right to be snooty, plus when all your purses have turquoise rhinestones, you are the bees knees.

paulpsycho78
paulpsycho78

@gabe48 @stickupyours just jealous because all you have is that shitty Fuel City in a high crime area.  You should be, Terrell is getting a place that has treats named after something a amphibious mammal shat out.

gabe48
gabe48

@stickupyoursYeah, that's why we are rated an Alpha- global city by the GAWC, along with cities like Miami, Munich, Boston, Bangkok, Taipei, etc etc...  That is why we have the 14th largest GDP in the WORLD.

http://www.lboro.ac.uk/gawc/world2010t.html

Have you ever even been to Dallas?  We have the largest light rail system in the country that can get you to MANY places in the city, and our buses are pretty par for the course for a big city. I lived downtown for years and used buses exclusively to get to my job in an office park across from the Galleria.  VERY rarely were there problems.

Dallas is certainly not the world class city we portray ourselves as, but we are certainly better than your little, podunk, good-ole-boy shithole of a town. You mentioned above that Terrell is great because it has smokeshops and tattoo parlors. Welcome to every other town in the majority of Texas.  People who live in glass houses...  Enjoy your new truck stop!

stickupyours
stickupyours

Dallas has busses that come 45 minutes late if at all...a light rail system designed only to get you to the aac or the zoo....uptown...these are the symptons of a third rate city

Sotiredofitall
Sotiredofitall topcommenter

@clware Sorry clware - this is just how DO comments work - a built in air of superiority and a snide remark for all

clware
clware

@jmckee3   I don't know you're talking about.... I know nothing about not being given priority on the news and I could care less about that.  Have a nice day!


jmckee3
jmckee3

I'm not the one bragging about the benefits of a new truck stop.

Let me help you with the humor of all this, this is so insignificant to anyone in Dallas that even bringing it to our attention much less getting upset that we were given priority on the news is funny.

Myrna.Minkoff-Katz
Myrna.Minkoff-Katz topcommenter

@TheCredibleHulk  I dunno.  With my brood it's a gamble.  They seem to have a special disdain for cat gadgets.  Especially Big Kitty.  I bought that Cat's Meow toy and she ripped it to shreds.

Daniel
Daniel

@juanmayeaux @Daniel @Chubby_Kid I've liked many, many people from East Texas. Most of them got out, at least in part because the culture is so racist. Almost all of them, when still young,  were in  fact so anti-racist as to naively romanticize people of other races. A huge part of their psyches were consumed with issues of race, because of the ugliness of the places they came from. (These were white people, plus one Asian gal and a mixed-race dude.) 

I happened to have a window to observe this culture first-hand, and I found it repugnant. I think I made the caveat that this was many years ago.  Maybe things have changed. But these same racists I observed in the late 80s and 90s would not be old and out to pasture now -- they'd be in their prime earning years, managing truck stops with super clean shitters.   

Your assertion that I  "got my ass beat" does very little to rehabilitate the widely held image of East Texas, I'm afraid. Of course I did not. Do I look black? 


clware
clware

@dingo Thanks for the link to the terrell daily photo website.  Doesn't look like too bad a place to live to me!  LOL

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