WRR General Manager Sarah Colmark Resigns as City-owned Station's Revenues Plummet

Thumbnail image for SarahColmark.jpg
Sarah Colmark
The bloodletting that marked Sarah Colmark's first year as general manager of WRR 101.1, the city-run classical music station, has eased in recent months. The resulting decline in revenue, on the other hand, has not.

According to a memo sent to City Council members on August 30, WRR is expected to end the fiscal year with revenues coming in $611,000, or about 25 percent, under budget "primarily due to the sale of commercials being less than planned."

With that, Colmark bids farewell to the incentive pay that was written into her contract. She's not stopping there, however. On Monday, she handed in her resignation.

See also: At WRR, Dallas' Classical Music Station, Employees Blame the Bloodletting on City Hall

Colmark has not yet responded to a request for comment. A memo sent to City Council members yesterday says she is staying on until October 1, at which point David Fisher, assistant director of the city's Office of Cultural Affairs, will fill in on an interim basis.

Assistant City Manager Joey Zapata writes that the city will begin its search for Colmark's replacement as soon as possible and that he expects to have the position filled by March 2014.

Sarah Colmark Resignation Letter


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18 comments
EdD.
EdD.

The "problem" for the forces at City Hall trying to sell off WRR for a quick buck has been that it's positive revenue generator for the city and a cultural asset. Problem solved.

animas
animas

WRR is a joke.  Immature sounding men and women with affected  accents mispronouncing German and French composers names make one wince with embarrassment . Sarah and Co. pretty much messed things up with New Mexico's classical music scene and transferred their chaos to Dallas.  Adios!

lglavin
lglavin

Thursday, September 19th is "Talk Like A Pirate Day".  Make sure to listen to WRR before the day is over.

observist
observist topcommenter

What an embarrassing PR photo... like from a High School production of Risky Business.

whareagle
whareagle

Idunno - seems pretty honorable to me. Maybe if some others did this in City Hall as well? Well, maybe it'd be a lot of bodies to clean up when they jumped from the roof at City Hall. 

WylieH
WylieH

Weirdly, money-losing, publicly-owned WRR is also a leading broadcaster for religious organizations based in North Dallas, the Park Cities, and Fort Worth.

dallasdrilling.wordpress.com
dallasdrilling.wordpress.com

The City of Dallas has squandered more money than $611,000 on many projects that amounted to waste. This is worth saving. Save WRR.

Montemalone
Montemalone topcommenter

@WylieH Yes, I wish they'd get rid of the preachers. I'd much rather be able to listen to Mozart on Sunday morning.

And I wish they'd get some announcers that don't try to pronounce names with the corresponding accent. It's torture to my French, Italian, and German trained ears.

WylieH
WylieH

One could make the argument that the City of Dallas is illegally supporting religion by broadcasting religious programming for below cost.

Oxtail
Oxtail

@WylieH Handel's Messiah. yes. Perhaps they should start playing "Daft Punk featuring Chopin."

animas
animas

"hubsch" nicht schon!

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