Rick's Cabaret, the Texas-Based Strip Club Empire, Is Entering the Breastaurant Business

Categories: Biz, Dish

Bombshells2.jpg
Since the first Rick's Cabaret opened three decades ago, the company has grown into a publicly traded strip club empire with more than two dozen locations nationwide. It prides itself on classiness, boasting on its corporate website that it was while dancing at Rick's Cabaret that Anna Nicole Smith met J. Howard Marshall, her billionaire husband, and that "many of our performers have become Penthouse Pets and Playboy Playmates."

Now, having fully penetrated the gentleman's club market, so to speak, the company has settled on another outlet for growth: breastaurants.

Rick's Cabaret International opened its first earlier this year on Stemmons Freeway in Dallas. Called "Bombshells," it has a World War II-era military theme, complete with artillery shells out front and servers wearing dog tags and camouflage daisy dukes. Their second, the Ricky Bobby Sports Saloon and Restaurant, opened a couple of months later on NE Loop 820 in Fort Worth. The name is inspired by, but in no way associated with, Talledega Nights. And Rick's announced today that it will be opening a second Bombshells just outside Houston.

It's easy to dismiss breastaurants as wannabe strip clubs catering to those men who are too timid to go to the real thing or else want to rationalize their tit-staring by saying they're going for the food. But they're serious business. In a breastaurant trend story last year, The Associated Press reported a one-year, 30-percent jump in sales among the top three non-Hooters chains.

Meanwhile, Rick's topless dancer business suffered during the recession and, while it has recovered enough to open a second location in New York's Times Square, an exploding breastaurant market is too attractive not to grab hold of.

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83 comments
papro_44
papro_44

"Great food"? Really? Just what I want... to be eye level with a bald snatch that has more miles on it than a 30 year old MACK truck as I munch on a flash frozen, microwaved chemical burger!  Yummmmmmmm 

chiawatha
chiawatha

"or else want to rationalize their tit-staring by saying they're going for the food."  He he.  Yep, that a about sums it up!

Tad Bryant
Tad Bryant

whoorah for more fat cheerleaders that couldn't make it as strippers. Sorry, that was wrong.

Abdol Rahim Adloo
Abdol Rahim Adloo

Legs & Eggs Baby....Legs & Eggs....How do you like your eggs?.....fertilized I hope....Ohhhh!!!

Marci Fermier
Marci Fermier

I'm sorry to tell you that the number of straight guys to ogle at LaBare is relatively slim... LOL

Peggy Bunch
Peggy Bunch

Seriously? And people object to mother's nursing their babies. Something is wrong with this picture.

Judy Bunch
Judy Bunch

It makes "news" and you give them free advertising.

CogitoErgoSum
CogitoErgoSum topcommenter

I was disappointed after visiting this place a couple weeks after it opened. Expecting some hot girls that were on the fence about stripping, we instead were greeted by waitresses who had no business wearing anything revealing. The service also was lacking and the menu lacked imagination.

Having visited most of the chain breastaurants in Dallas over the years, I can easily say Twin Peaks takes the cake with the attractiveness of their waitresses, service and food. Red Neck Heaven is a bit too unabashedly trashy for my taste, but its girls are also pretty cute. Bikinis is hit or miss and Hooters is ancient history, albeit very important history as its execs went on to create the Peaks concept. I hope Rick's improves on this one.

Brett Payne
Brett Payne

Well there's never a shortage of pathetic people looking to eat disgusting food!

Shannon Clasen
Shannon Clasen

Tina, we could have auditions for sexy hot male waiters!!! We'll pick the best ones to represent what a beef cake means to us ladies!!

Tina Camille Higgins
Tina Camille Higgins

hahaha this is the greatest comment ever. BeefCakes, i'm laughin so hard and that is a really neat idea but it can also go the wrong way as well. Like they say sexy sells

Joe Bannon
Joe Bannon

You can find these women on craigs list, a lot cheaper too.

Jordan Sandifer
Jordan Sandifer

Another chain w/ mediocre food. I see the line forming now.

Greg Alan Thurman
Greg Alan Thurman

Theres no such thing as enough breastraunts...that's like having enough money. :)

Shannon Clasen
Shannon Clasen

Don't we have enough breastaurants already?!! When the hell are we going to open a place called BeefCakes where men are dressed like sexy firemen or just wearing only cargo shorts and serving women big juicy hamburgers and sausages?!!! Women need more than the one and only place in Dallas (LeBare's) to go for hot straight guys!! And believe me, women tip BIG! I need an investor to get this plan in action!!

J_A_
J_A_

I would imagine you leave a strip club lighter in the pocket vs a breasterant. Plus guys can't take their little league team for chicken strips to a titty bar.

Warren Johnson
Warren Johnson

judging by that gal on the jeep it might be a crotcheraunt

Rob Sarno
Rob Sarno

Are we talking lunch buffets with prime rib and mashed potatoes? Believe it or not, when I was a starving college kid I went with friends for their buffet. It was cheap and very good food and the view was very nice next to the buffet line too. It was embarrassing to tell the dancers we were broke but they were kind enough to understand.

Lance
Lance

I applaud green businesses built on renewable resources.

Montemalone
Montemalone topcommenter

I just don't get straight guys

sweetliberty17761776
sweetliberty17761776 topcommenter

@Peggy Bunch 


women get sexual aroused from their breasts 


so to deny that to further your agenda fails


feeding a baby is a natural act


so is going to the bathroom


there is a time and place



JustSaying
JustSaying

@CogitoErgoSum I second that motion on Twin Peaks having the best breasturant food. They actually have a few things that I enjoy enough to eat instead of just going in their for the beer. And speaking of beer, their twin peaks special brew called "Knotty Brunette" is actually a tasty Irish ale brewed by Franconia Brewing from McKinney. I read a recent article about Twin Peaks making their new Irving location into the chains first brew pub and thought it was funny that they "declined" to disclose the brewer of Knotty Brunette. I wonder which side is ashamed of the other?

Mervis
Mervis

Twin Peaks was founded in 2005 by Randy Dewitt and Scott Gordon in Lewisville, Texas.[3][2] Dewitt, who had previously helped Brinker International develop Rockfish Seafood, noted a thriving sports bar market and decided to create a chain with a mountain lodge motif and attractive servers.

In 2011, a number of former Hooters executives (including former CEO Coby Brooks) left Hooters to start a Twin Peaks franchise group. Hooters then filed suit against Twin Peaks and alleged that the former Hooters executives had stolen Hooters trade secrets and management documents as part as their move to Twin Peaks.[

americanvalues
americanvalues

@Christy Eppinette Bowers come down to my new place called FreeBallers with locations in Lewisville, Southlake, and Weatherford.  We feature attractive, hip male servers wearing tight shirts and speedos with round holes allowing for their balls to hang. Also the finest in Sysco Frozen foods prepared by illegal alien chefs who dont give a fuck. 

americanvalues
americanvalues

@Greg Alan Thurman this is why the income gap in this country is the most its been since 1929. 

ScottsMerkin
ScottsMerkin topcommenter

@JaniceA If you buying table dances sure, but if you go on cheap drink night and tip the dancers a couple of bucks here and there, its really no more expensive than heading to a bar

Threeboys
Threeboys

@JaniceA 

Due to my business and a partnership with Hooters, I visited more than half the Hooters in Texas in the last 60 days.  Prior to that, I hadn't been in one in countless years, but certainly more than 10.

I was absolutely blown away by the numbers of families with any variety of ages of children from toddlers to mid teens, older folks, 4 tops of women and yes, multiple 10 year old little league teams.

I was amazed and, you may have guessed by my handle, I have 3 boys and would never cross my mind to take them to a breastaurant.  I guess I am in the minority.

The_triplefake_Brandon_Eley
The_triplefake_Brandon_Eley

@Montemalone Oh yeah, we're complex bunch.  Work.  Booze.  Meat.  Sports.  Boobs.  Scratch.  Repeat as necessary.  If you don't over think it, it's really quite simple.        

JustSaying
JustSaying

@Montemalone Breasturants usually have cheap beer, a menu full of drunk food, multiple tvs with sports on, and at least a few attractive servers. I don't really understand what the difficult part to understand is.

ScottsMerkin
ScottsMerkin topcommenter

@Montemalone It not us straight guys, its the creepy motherfuckers who freqeuntly go to these places to goo and gah over some tits they can never have.  I spent an hour in Redneck Heaven and Id have rather spent that time in a strip club.   Much less creepines. I just go for the $1 beer night and $2 call it nights every once in a while.  Cant pass up cheap liquor, no matter where it is served

americanvalues
americanvalues

@JustSaying @CogitoErgoSum i know at the Twin Peaks in Mesquite I see ambulances there all time getting on to hwy 80 at 5 or 6 pm.  Is this due to men drinking too much and being titillated into heart attacks?  coked up whores od'ing?  The sysco shitty food? 

TheCredibleHulk
TheCredibleHulk topcommenter

@Mervis 

LOL.

So that's what they're calling them, now? "Trade Secrets"?

I prefer, tittays.

CogitoErgoSum
CogitoErgoSum topcommenter

@Mervis Thanks for straightening me out on that, Merv. I knew ex-Hooters folk were involved with the chain but assumed too much.

itchyjack
itchyjack

@Threeboys @JaniceA  You're worried about taking your boys to a breastaurant, but likley expose them to your comments like, "Someone call Wendy Davis and see if its too late to get him aborted." on a daily basis.  You're obviously a good man.

DirtyP1
DirtyP1

@Threeboys @JaniceA I can't remember the last time I've been in a Hooters but my wife takes the kids once every 1-2 months for kids night. She gets a salad and their meals are free. There are worse places to be, like accidentally taking a client to lunch at Twin Peaks during lingerie week. I'm sure he totally believed how family oriented I was after that meeting.

JustSaying
JustSaying

@Threeboys Hooters has a day that apparently kids under a certain age eat free. I only discovered that because that day happened to coincide with a day that me and some friends chose to go to Hooters to drink a metric shit ton of beer and watch a game. It felt like I was getting drunk at Chuck E Cheese. Not that there is anything wrong with that.

TheCredibleHulk
TheCredibleHulk topcommenter

@Threeboys @JaniceA 

There was a time way back in the 1900's when the Hooters concept seemed risque and edgy, now, there are things I see on network television are racier than any Hooters ever was.

I don't have kids, but if I did, I wouldn't bring them to Hooters because there are way better burgers elsewhere.

TheCredibleHulk
TheCredibleHulk topcommenter

@DirtyP1 @Threeboys @JaniceA 

Ok. I just gotta' ask.

You took a client to Twin Peaks - but the difference between the attire of the staff from normal day to day operations as opposed to "lingerie week" standards was the straw that broke the "family oriented" camel's back you were going for?

Might I suggest Red Lobster for next time?

TheCredibleHulk
TheCredibleHulk topcommenter

@JustSaying @Threeboys 

I think that that may have been the only real original appeal of the "breastaurant" back in the day. Just more a "boy's club" sort of atmosphere - not quite a tiddy-bar, but still no little-leaguers or red-hatted grandmas mucking up the vibe.

Anna_Merlan
Anna_Merlan

@ScottsMerkin @TheCredibleHulk @JustSaying I see all of you, and I judge all of you. 

No, I'm kidding. I think of breastaurants and strip clubs as just another  way to bleed the patriarchy dry, you know? 

Merlan out. Have to roam Brooklyn looking for edible Mexican food. Sigh. 


JustSaying
JustSaying

@ScottsMerkin  There might be some recruiting at a breasturant. I suppose in some ways it could be like a gateway drug. At the same time, I think it goes the other direction and those places have totally strip mined the talent pool for strip clubs. A hot chick that might have considered stripping a few years ago can now keep her clothes on and just refill beers instead of grinding on some fat dudes boner. And probably make twice the money that their friend makes doing the exact same thing at TGI Fridays. No shame in that.

Thank gawd Merlan isn't here to read us sounding like a bunch of Neanderthals. Even though I would have totally asked to be seated in her section if she was doling out beer can chickens at Bone Daddy's.

ScottsMerkin
ScottsMerkin topcommenter

@JustSaying or new talent is recruited.  Kinda goes like this, "you look really good and confident in these skimpy clothes, care to take it all off one night at Rick's and see how it goes. "

JustSaying
JustSaying

@Montemalone  I said that breasturants have "some" attractive servers. Not all of them. I am not a fan of silicone, war paint, and weaves in any situation unless it happens to be Oct 31.

I would be hesitant to go to any breasturant owned by a strip club. It sounds like it might be where old strippers are put out to pasture.

ScottsMerkin
ScottsMerkin topcommenter

@RTGolden1 Slow claps....Bravo my friend....today I gift you a Hooters waitress, a Redneck Heaven waitress and the internet

TheCredibleHulk
TheCredibleHulk topcommenter

@Montemalone @The_triplefake_Brandon_Eley 

They smile, flirt and pay attention without asking you to take out the garbage, change the baby or mow the fucking lawn - again. You eat your burger, ogle and flatter them, then you drop them a $10 and go your merry way and jerk off at home.

For a lot of straight, married guys, this is the most enjoyable interaction they are going to have with a female in this calendar year, and for certain other guys, this is is good as it's ever going to get.

We don't have airport bathrooms and highway rest stops for managing the DSB.

RTGolden1
RTGolden1 topcommenter

@Montemalone @The_triplefake_Brandon_Eley Nah, all that is just bolt on accessories.  We are enticed by only one part.  We spend 9 months trying to get out of it and the rest of our lives trying to get back in.  The rest, whether OEM or aftermarket, is merely a life support and conveyance system for that one part.

juanmayeaux
juanmayeaux

@GinsuKnifeChef @Juan @ScottsMerkin Nah he sounds like a Gay Messican.

ScottsMerkin
ScottsMerkin topcommenter

@Juan Interesting in that I like to know how you know how I sound when you have never heard me speak?  

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