What Does Mayor Mike, City's "Plan For Growth in Southern Dallas" Consist Of? Everything.
|From Wednesday's briefing, a look at Bishop Arts in 1982 and today|
|Click to enlarge the Venn Diagram that shows how to succeed in Southern Dallas! Beneath the heading "Drive Performance and Accountability with Goals and Measures."|
But the Southern Dallas sneak peek's on the other side -- a 63-page, four-part strategy for getting the south side to rise again. Actually, insists the briefing, things are actually pretty good in that part of town -- or, at least, better than the perception, which is why the city and the adman cometh intend to "develop an ambitious and effective marketing communications plan" for Southern Dallas. (And, no, it doesn't say who's paying for it or how.) Among the stats offered as proof: "Crime is Lower in North Oak Cliff than in Northern Dallas." Well, then.
Back to that four-part strategy for revitalization:
1. Encourage an Environment for GrowthThe doc below fleshes out each, to a point, using as positive examples, oh, Bishop Arts (which the city wants to expand from Bishop Ave. to Jefferson in the hopes of turning the latter into "a 'model Main Street' for Southern Dallas"), the Inland Port (which "will provide quality jobs to attract residents"), Pinnacle Park ("Build on traction generated by City and private investors by leveraging business recruitment and redevelopment success") and the Cedars (which needs "more housing choices and [to] enhance the live-work-play environment").
2. Change Perceptions about Southern Dallas
3. Target Investments in Successfully Growing Areas
4. Drive Performance and Accountability with Goals and Measures for Each Priority
The doc's below, and it ends with the reminder: "Key investments and plans must be put in place today or new development will not be orderly and sustainable in the coming decades and overall growth will be lower and slower than it could be." So go, read it. Just make sure to leave your 15 percent first. PlanForGrowth_SouthernDallas_021512