Plush Lives to Party Another Day, But Not Before Being Reminded to Play By the Rules

Categories: City Hall
plush1.jpg
Via.
A blow has been struck in the name of fun: Owners of the ultra-lounge Plush fought for their right to party and won today at the City Plan Commission, when the panel voted to extend the club's specific use permit (SUP) for one year. As we mentioned yesterday, the club has been operating illegally since September: Its SUP expired, it didn't have a certificate of occupancy, and there weren't no dance-hall license. City staff had recommended denial of the motion, but co-owner and operator Kevin Richardson seems to have softened their hearts (or maybe the commission just didn't want to seem anti-fun).

It took a while to get to there: The CPC got to Plush's SUP three and a half hours into the meeting, after the commission had already decided to re-name Impala Drive off Northwest Highway -- it'll now be called Theater Way, as in the Dallas Children's Theater -- and approved that town home development across the street from the Dallas Farmers Market, over the objections of the Farmers Market shareholders. (Those are the same folks, remember, who are unhappy about the proposed supportive housing project for the chronically homeless and who have battled for years with the management of The Bridge.)

When it was finally Richardson's turn at the mic, he began with an apology. "I could have avoided a lot of this by following code and operating correctly," he said. "I could see how you would think I didn't take this process seriously."

Richardson added that he was "more than willing" to work with neighbors who opposed the club. And, how flattering, he name-checked Unfair Park, saying Plush seemed to have a lot of supporters in the comments section. (Well, besides the ones who used some iteration of the phrase "super douche-a-torium" when referring to his clientele, right?)

"Those are not people I asked to comment," Richardson said. "Those are comments from the general public. The overall perception is we're a good venue, we're doing a good job, and we're not doing any harm."

Richardson said Plush's much-discussed day buffet has been up and running for two weeks, Monday through Friday from 11 a.m. to 2 p.m. "It's a great healthy option," he promised, saying they'd served 500 people in the last eight days. He also reminded the commission of the celebrities and musicians who visit Plush, which, he said, "brings credibility to downtown."

After three people (one of them an employee of the club) spoke in support of the SUP, two spoke in opposition, both employees of Plush's neighbors at Third Rail Lofts.

"I don't think any of us truly want Plush to go away," said Rebecca Artz, Third Rail's community director and a resident. She called their Motley Crue party "phenomenal" but said, "The rooftop deck is really the main concern for me."

Commissioner Bill Peterson expressed some skepticism that the buffet would stick around after the SUP was approved. "The club has a history of, as soon as you get a permit, it goes away," he told Richardson. "What assurance do we have that won't happen again?"

"Besides that I've not slept a wink?" Richardson responded.

The commission ultimately approved the SUP for one year with no automatic renewal. Plush will have to provide on-site security from 5 p.m. to 2 a.m., and turn off the rooftop speakers at 11 p.m. In order to stay in compliance, they also have to apply for renewal of the SUP 180 days before it's set to expire.

"We beat you up pretty good last time," Michael Davis, the commission's vice-chair, told Richardson. "But you're making strides to operate as you should." After wishing Plush good luck he added, once again, "You're being watched." That kind of fun's not for everybody, guys.
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19 comments
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downtowndallas
downtowndallas

The Farmers Market neighborhood is not against the Intown townhome project. The big concern is not having a long term plan for Farmers Market.  The property owners and business owners were only notified of the project two weeks ago. Also, $3M of TIF money is being used to fund this project.  In relation to the privatization, housing, best land use, parking, etc.  The current townhome project does not meet the parking and retail requirements set by the city. Making it difficult for long time nursery businesses (Ruibals) on that street to survive with loss of parking.  The request was to take sixty-ninety days and allow a comprehensive study be done on the Farmers Market related to the housing, future retail and privatization.  The goal is for positive economic growth with a mixture of retail, parking and living within an urban environment.  Not this attitude if it is available land let it be used for anything at the expense of taxpayers and without proper study or community feedback. Only to find out a year later what a mistake it was and it is too late. Hence, The Bridge.

SCamp
SCamp

So a place that was open for several months without proper permits gets a second chance but a new concept on Lower Greenville doesn't get one chance.

A Downtown Resident
A Downtown Resident

RE: Rebecca Artz, Third Rail Lofts community director and a resident: "The rooftop deck is really the main concern for me."   Really?? I would think it would be the 4 gunshots outside the club 3 weekends ago.  This area is dangerous and shady Thursday - Sunday nights.  

Rich
Rich

I agree this should be a major concern. It is a major concern for Plush as well. We have worked very hard to keep our clientele to a high standard to avoid any problems, but it becomes increasingly more difficult to weed them out with our neighbors inviting them to the area. This is not Plush and we are not even open on Sunday. Joke and kid about our customers, "I agree its kinda funny" but ghetto we are not.   

Dominicide
Dominicide

Oh, shut up, I think my girl wants to slap you around and strap-on dildo fuck you.

A Downtown Resident
A Downtown Resident

Ok, Rich.  I live near Plush.  Who is bringing in all the gangsta crowds to this one block area?  WHO IS IT?  Why are there fights outside every weekend?  Why is there blood on the sidewalk after Saturday night?  Seriously.  WTF?  People who live in these buildings won't walk outside on a weekend night because of the thugs and guns and extreme danger outside of Third Rail Lofts and The Davis Building.  If it's not your club, whose is it?

Downtown_worker
Downtown_worker

Maybe if the majority of those clubs weren't ghetto and under 21, there would be fewer arrests and gunshots.

The Derelict
The Derelict

people don't really want the urban life, they want to feel urban.

bobbyv
bobbyv

Why would the Famers Market be against bringing residents closer to the market?  Have these people traveled to other cities and seen that public markets are often actually part of a neighborhood?  Dallas has one of the most isolated markets I've ever seen.  I swear, the city and the idiots running the Famers Market seem determined to kill it.

Downtown_worker
Downtown_worker

I agree with you, but since the city approved the development, it seems they're not the ones determined to kill the Farmers Market and actually did something reasonable here.

Dominicide
Dominicide

There is a douche God! Thank you CPC for preserving a dying important sub-culture. I think KERA should do an oral history of the place in case it shut down next time. And maybe KERA could do an anal history as well since the guys are always drunk with their bros, dudes and hey-mans all night. The entire place is a herpetic lesion just crying for the salve of the douche God. Mr. Richardson will not disappoint, I predict. Welcome everybody, just don't sit down on anything because you'll end up patient zero of a pus exploding venereal pandemic. Thank you douche God.

Seriously, they are having fun. We used to make fun of 'mos in the say way. Good luck Mr. Richardson.

Rich
Rich

Wow, believe it or not you guys crack me up. I like your witty comments and hope you keep voicing your opinions. Thanks for the support!

LaceyB
LaceyB

aww, thanks for the comment quote, Anna! "Super douche-a-torium" was made up on the fly, but is so non-specific to Plush. Could be just about any bar up McKinney, too. I'm beaming with pride.

Rooster
Rooster

I have to confess your douche-a-torium comment made me laugh...

Cujo
Cujo

I have no joke, I first read this as "Phish Lives to Party Another Day".

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