Covering the Dallas Texans, Beautifully

texansoilerscover.jpg
Billy Quinton, via UniWatch
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Good Friend of Unfair Park PeterK directs our rapt attention to yesterday's installment of Paul Lukas's UniWatch, which provides a rare glimpse into the inaugural 1960 season of Lamar Hunt's Dallas Texans. Long story short: Bob Halford, the Texans' PR man, loaned a longtime UniWatch-er named Billy Quinton his Mayo Brothers-bound collection of debut-season programs, which Quinton promptly scanned and sent to Lukas, who writes:
The net result is an interesting glimpse at how the various teams approached one small but visible detail of their businesses -- program cover design -- during the AFL's first season. It would be fair to say that some of them splurged while others did the bare minimum. ... [An] amazing trove of material."
It's not just a history of the team, but also a loving look-see at the artists responsible for the frame-worthy art -- including University of Texas immortal John Churchill Chase and Dallas Morning News political cartoonist Bill McClanahan. This book would make a fine addition to a certain museum, should it ever get announced.

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4 comments
Guest
Guest

Bud Adams sucks.

Clancey
Clancey

There's an earlier Dallas Texans team, from the 50's.

Owned by Rhett Miller's grandparents.

fitzgerald
fitzgerald

Amazing article(s) from the past. If anyone still has those old team football programs, I would think that they have a treasure. I wonder how many folks are still around that started attending, and still are, the Dallas Texans and/or Dallas Cowboys games? My first Cowboy game was the playoff game at the Cotton Bowl against the Green Bay Packers in 1966. That was a heartbreaker that preceded the infamous 1967 game.

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