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It's Gettin' All Political Up in This Piece

As City Council Considers New Lobbying Rules, We Learn Carol Reed Banked $65,000 From Mayor's Back to School Fair

By Sam Merten, Wednesday, Sep. 2 2009 @ 5:18PM
Comments (19)
Categories: It's Gettin' All Political Up in This Piece

Brandon Thibodeaux
In case you missed it, Reed was profiled in December 2007 by former Observer-er Matt Pulle.
In this week's paper version of Unfair Park, Schutze uses two of Mayor Tom Leppert's top political consultants -- Carol Reed and Mari Woodlief -- to explain why the mayor is hardly the "Angel of Ethics" despite the new lobbying rules presented (per some council members' requests, behind closed doors) to the city council this afternoon. The proposed rules require lobbyists earning more than $200 quarterly to register with the city and file quarterly reports revealing the names of their clients, how much they were paid and the issues they pushed. Registration would cost $300, and violations would be punishable by "a criminal fine not to exceed $500."

Restrictions to campaign contributions related to the timing of zoning cases and a requirement that motions in zoning cases be seconded by three council members are also under consideration. And, by seconding the motion, "the city council member represents that he or she has reviewed the facts of the zoning case, and has developed an opinion on the appropriateness of the zoning."

If passed by the council, the reports filed by folks like Reed would prove to be a fascinating read, if only to get a taste of what she's getting on top of everything else she earns from Leppert-related activities. Speaking of, it sure pays to be close to the mayor these days as we've learned that Reed pulled in $65,000 from the Dallas Foundation to plan the 13th annual Mayor's Back to School Fair.

Find out what Reed did for that much dough after the jump, along with the city's definition of lobbying and exceptions to the registration rule.

Update (Thursday at 11:42 a.m.): Blackmon e-mailed us an answer to sanguine's question in the comments below, per our request: "Because it is now a private entity, there was no requirement for RFPs. We went with the organization we believed would do the best job."

We're awaiting a call back from Frank Librio in the city's public information office for specifics on how the Mayor's Back to School Fair has been handled in the past, and we also got an e-mail from Paula Blackmon, the mayor's deputy chief of staff, regarding Reed's involvement this year.

Over a ten-month period, they handled the planning, budgeting, fundraising, publicizing, pre-registering students, and many other details that are part of producing the event. We saw an increase in the overall event, and thanks to the Reeds professional management organization, they managed that growth beyond our expectations:
  • Over a 30% increase attendance -- from 45,000 to 60,000 individuals coming to the fair;
  • Almost 14,000 school packs given to qualified students at the fair; about 1,000 were taken to DISD schools for distribution to students who arrived at schools without supplies
  • An increase in actual dollars raised as well as in-kind donations and giveaways-close to half a million dollars;
  • Managed and trained over 500 volunteers;
  • More pre-registered students this year than years past;
  • More community partners than in years past;
  • Increase in press coverage

Of course, Reed's involvement in the fair is not lobbying. Which begs the question, what is lobbying? Here's the city's proposed definition:

lobby - an oral or written communication, with enumerated exceptions (including an electronic communication) to a city official made directly or indirectly by any person in an effort to influence or persuade an official to favor or oppose, recommend or not recommend, vote for or against, or take or refrain from taking action on a municipal question.

And finally, we know there's always an exception to every rule, so here are those related to the lobbying registration. (Glad to know we're in the clear.)

  • media outlets.
  • person whose only lobbying activity is to encourage or solicit the members, employees or owners of an entity by whom the person is compensated to communicate with city officials to influence municipal questions.
  • a governmental entity whose communications relate solely to subjects of governmental interest.
  • a person who neither knows nor has reason to know that a municipal question is pending at the time of contact with the city official.
  • an attorney or other person whose contact is made solely to resolve a dispute with the city, provided the city official does not vote or have final authority over the municipal question involved.
  • a client who would be required to register only because of an expenditure to compensate a registrant.
  • an individual who engages in lobbying, but who neither receives compensation nor expends monies for lobbying.
Comments (19) Write Comment
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Related Content

  • Lesson learned from federal corruption trial: How to gain access to the portals of power at City Hall September 3, 2009
  • Before She's Required to Disclose Her Lobbying Efforts, We Take a Look-See at What Carol Reed's Banked From Mayor Leppert October 20, 2009
  • Dallas' Political Designing Woman December 13, 2007
  • Rasansky Says Supporting Leppert Was His Biggest Regret, Explains Support of Trinity River Toll Road And Much, Much More July 27, 2009
  • Up the Sleazy River At the Dallas City Hall Corruption Trial August 27, 2009

More About:

  • Carol Reed
  • Tom Leppert
  • Brandon Thibodeaux
  • Politics
  • Local Politics

Comments (19)

help me rhonda says:

trying to figure how the observer does the holier than thou schtick, considering the source of most of their ad revenue. how much money do you get from the happy ending crowd?

is the dallas foundation owned by the city? trying to make the connection.

Posted On: Wednesday, Sep. 2 2009 @ 5:40PM
Rawlins' incognito half-brother in Blunderland says:

According to alleged insiders who are rumored to be out, one of Reed's non-lobby perks was 'taste testing' donated Hostess Ding-Dongs. "Anything to keep up her strength. That gal's as driven as a go-kart in an orphanage", a teary-eyed attendee allegedly was heard to say.

Posted On: Wednesday, Sep. 2 2009 @ 5:47PM
Sam Merten says:

help me rhonda:

trying to figure how the observer does the holier than thou schtick, considering the source of most of their ad revenue. how much money do you get from the happy ending crowd?

So we should alter our news coverage because we accept ads from escorts and strip clubs?

is the dallas foundation owned by the city? trying to make the connection.

No, it’s not city owned. The connection is made when you read Schutze’s column, but the quick version is this: The city is suddenly looking at implementing new lobbying rules after it was revealed during the City Hall corruption trial that Reed and other consultants made tons of dough off council votes.

In addition to her work lobbying council members, Reed also has earned hundreds of thousands of dollars as Leppert’s consultant for his mayoral campaign, along with the Trinity River toll road and convention center hotel campaigns. Now we know she also grabbed $65k from the Mayor’s Back to School Fair, which could have gone to any other public relations firm in the city or perhaps to a few more school supplies for the kiddos. As I said in the post, it's just another example of why it pays to be a good friend of the mayor.

Posted On: Wednesday, Sep. 2 2009 @ 6:24PM
help me rhonda says:

to the victors go the spolis. welcome to america buddy

Posted On: Wednesday, Sep. 2 2009 @ 6:33PM
Spectator says:

Funny, in her disembodied headshot, she looks about 25 years younger (and almost like a 70's era Louise Fletcher as Nurse Ratched). I guess all that moving and shaking catches up with one.

Posted On: Wednesday, Sep. 2 2009 @ 7:31PM
Carol says:

Sam, I take exception to your characterization. We provide an invaluable service to the city. You should embrace the informed segment I aid in the political process. We only seek a greater harmony and smooth operation of the city. But you simply focus in on 5 figure numbers. Now I am sure that a DO reporter would go gahgah over a $65K pay check. ( Jim Schutze' wardrobe does not go unnoticed). But please, remember the city is led by many affluent people who simply need my help.
-C-

Posted On: Wednesday, Sep. 2 2009 @ 7:32PM
scott says:

Help me Rhonda, the whores are in the editorial dept of the DMN, and City Hall. How dare you besmirch the comparatively good moral fiber and hard work ethic of those women who put their ass on the line every day.

I know why you need help, you seem to enjoy being lied to, ripped off and treated poorly. Perhaps you'd be better off seeking a Dominatrix, they work for their money.

Or in the words of Elvis Costello, "he stands to be insulted and pays for the privilege."

Posted On: Wednesday, Sep. 2 2009 @ 7:58PM
help me rhonda says:

scott

not sure how I "besmirched" the world, but if I do need to find a Dominatrix I know I can find one in this paper.

Posted On: Wednesday, Sep. 2 2009 @ 8:05PM
Joyce Foreman says:

Sam,

It's always about the money with these folks. The new ethics rules will do nothing to stop what is going on. I think they can afford to pay a $500.00 fine. If they made it a criminal offense with jail time,then I would believe they are serious.

DISD has a new ethics policy. They adopted new rules that allowed board members to have contracts with the school district. It's all about the M-O-N-E-Y in Dallas.

Posted On: Wednesday, Sep. 2 2009 @ 8:42PM
Cracker Daddy says:

As usual, Joyce Foreman hits the nail on the head. Cracker Daddy sooooooooo loves him some Joyce Foreman.

Posted On: Wednesday, Sep. 2 2009 @ 9:57PM
byx says:

Carol Reed and daughter.... Hmmm. Fleecing the public good since the failed Olympic bid, or earlier. What's good for Carol is good for the city? Or is it the reverse. Carol, go play "Scruples" with your grandkids. It'll help you before it helps them.

Posted On: Wednesday, Sep. 2 2009 @ 10:21PM
sanguine says:

So was the Back to School event put out to bid? My company is supposedly on the list to receive RFPs for projects like this, but we never saw anything.

The public would be stunned at how many of these "good buddy" deals are made by the city/county/DISD/DART, etc.

Posted On: Wednesday, Sep. 2 2009 @ 10:27PM
Spectator says:

@Carol

"But please, remember the city is led by many affluent people who simply need my help."

Perhaps this is precisely the problem. Representative leadership would be much more appropriate and productive.

Also, I apologize for the petty and vindictive comment I posted earlier. It is the product of much frustration as to the "harmony and smooth operation" we get steamrolled with every time some vapid boondoggle initiative comes around.

Posted On: Thursday, Sep. 3 2009 @ 8:31AM
Taylor says:

Kudos to Carol for a putting together such a large event that helped thousands of families in Dallas!

If that is all it takes to help so many families and children, we need more of Carol Reed!

Spectator, that was a very low blow.

Posted On: Thursday, Sep. 3 2009 @ 8:41AM
Mary Hasan says:

When the back to school program was started, it was started by Councilwoman Charlotte Mayes. It was done in-house and when Charlotte left the council, it became the Mayor's back to school fair. Volunteers were recruited and trained thru the city's volunteer program. Gaytha Davis, a city employee solicited donations and services for this program. She worked day and night to ensure the success of this program. The program grew every years and press has always been involved. A lot of the volunteers were city employees and community organizations. Who is to say that the increase in participation would not have happen on it's own considering the state of our economy? The only reason the mayor is even proposing this ethic change is because of the bad press. Mayor Leppert has a problem with anything negative coming out on his watch and the sad thing is that most of the solutions that he comes up with are for show and provides not real correction of any problem.

Posted On: Thursday, Sep. 3 2009 @ 9:21AM
anonymous says:

How much does Carol Reed make from the 4th of July and other events in Fair Park, a facility owned by the City of Dallas?

Posted On: Thursday, Sep. 3 2009 @ 10:45AM
Wylie H. says:

Just when I thought I couldn't become any more cynical about the City of Dallas. If I understand this correctly, Leppert has figured out a loophole to use to get the City of Dallas to subsidize his primary political advisor (thereby reducing the out-of-pocket costs that would otherwise be paid by his re-election committee).

He gets an A in the creativity department :(

Posted On: Thursday, Sep. 3 2009 @ 10:51AM
Jay says:

So what is news worthy here? Is it that a politician is using his office to enrich his friends, his family or his supporters? It's the American way. We arrogantly point out petty corruption in Mexico, yet turn a blind eye to systemic corruption at city hall, and in Austin and Washington.

Posted On: Thursday, Sep. 3 2009 @ 1:27PM
If U Seek Amy says:

There is much more money on the table handling KRLD Restaurant Week. This years event brought in over $130,000 for KRLD in "marketing fees".

All the rest of the media covered it for free......

Posted On: Thursday, Sep. 3 2009 @ 2:20PM

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