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"Hyper-Local" Web Site Now Owned by Seattle Media Company. Welcome to the Club!

Tue Jul 17, 2007 at 08:32:08 AM

Congratulations to Mike Orren and Pegasus News, which has been acquired by Seattle-based Fisher Communications, a media company that owns some 27 media outlets in the Northwest. Financial terms haven't been disclosed yet, but they will be: Fischer's a high-priced NASDAQ-traded stock ($50.80, as of this morning) with extensive Securities and Exchange Commission filings for those so interested.

So, that's good news for the D-backed "hyper-local media pioneer," as the press release puts it. (Update: Pegasus bossman Mike Orren sends word that other initial investors in Pegasus News included Chris Bancroft, former Knight Ridder exec Chris Harte and former A.M. Journal Express mastermind Jeremy Halbreich.) According to Orren, the acquisition will mean more originally produced content and less stuff plucked from the "Pegasus News Wire," otherwise known as the Internet, or such media partners as The Dallas Voice and other local blogs and area university PR departments. Oh, and Mike, you will come to find that no matter how many times people refer to you as "Pegasus News, owned by Seattle-based Fisher Communications," it will never get old. --Robert Wilonsky

Category: Media

3 Comments:

Hey Robert:

Thanks for the congrats! And yes, I'm still getting re-acclimated to that whole parent company thing.

One minor correction. Yes on more original content, but that doesn't mean less content partner (we hope more) or less wire either. We believe in more across the board -- never know when to let well enough alone...

So, when can we meet about a content partnership with Village Voice-owned Dallas Observer?

wobert rilonsky says:

Mike -

I only recently came across your website because my alter ego, Robert kept pimping...I mean mentioning it in his blog posts.

It is really everything the DMN isn't. Easy to navigate, chock full of local stuff, smart and funny.

Congrats on you success, and I would urge other Dallas and Exurb/Boomburb residence to check out Pegasus and participate!

Hi guys


You do know that Surflocal.net started the local movement.
We are still the best prices internet advertising program in the world. And we provide free local search placement in over 2200 cities..............


David Prescott
Director of media development

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