If you haven't been inundated with the "ice bucket challenge," then obviously you're not on Facebook (congratulations) or perhaps dead. For the past few weeks, thousands of people, including some of your favorite celebrities, such as Benedict Cumberbatch and Patrick Stewart, have been pouring buckets of water and ice over their heads and posting videos of it online to raise awareness and money to research a cure for ALS, commonly known as Lou Gehrig's disease.
Like we needed another reason.
And it's worked out pretty damn well, at least in the short term. According to the ALS Association, more than $70 million dollars has been raised by the viral campaign, and donations continue to flood in. Initially, if you chose to dump the bucket of ice water over your head, you were supposed to donate $10 to ALS research. If you refused, you donate $100.
Which left feminist, journalist and former Observer staffer Andrea Grimes, now a senior political reporter at RH Reality Check, a little confused. "After watching the ice bucket challenge, I kept seeing videos that never mentioned ALS and asking people about it who didn't know why ice buckets were a thing," she said via email. Then, she decided to spin off the idea to raise money for a cause that is close to her heart, abortion funding -- with one major twist.More »