|Pencil in a time to visit Warby Parker's new store.|
I would've chosen a theme other than school house, if I were decorating the Warby Parker storefront in Dallas, which opened this week. This is not to say that I didn't appreciate the oversized pencil sticking out of the roof, or the kitschy school bus parked out front. I love these things. Love them in an unhealthy, that-puppy-is-so-cute-I'm-going-to-melt type of way. But I'm ready to see Warby Parker break out of basic bitch, plaid shirt, twee hipsterville and onto the streets. Wouldn't it be rad if glasses weren't just cool for Zooey Deschanel wannabes?
I'm ready for WP to step up its game and give glasses a tattoo shop swag or Vogue magazine glam. Why rest with making glasses acceptable in a world of hipstamatic irony? Let's keep this revolution going.
Looking around at the Warby Parker grand-opening party Wednesday night, one of the coolest kiddos sporting glasses was, in fact, a kiddo. And for that little guy, the school house theme makes perfect sense. And the whole time I couldn't help but wonder: if I thought school was cool before the rest of these ultra-stylish party-goers, does that mean I was ahead of my time? Were those of us who loved school while we were in school the original hipsters? Or is this entire Warby Parker fad a cruel ironic trick?More »