The Indie-verse Is Homeless Now... But Not Going Anywhere, Says Program Director Eric Landrum

Categories: DFW Music News
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The Indie-verse is stream-only for now.
Recently spoke with Eric Landrum, program director of The Indie-verse, the HD radio station that came to town just about a year ago, looking to cater to the more learned area music fans of the region, after flicking on an HD tuner to 105.3-2 FM (the HD frequency the station had been calling home) late last week only to notice that, hey, this local news junk from KRLD that's airing on 105.3 FM's HD2 channel had nothing to do with indie rock.

Curious...

Landrum says the move was an upper-level decision made by the bigwigs at CBS radio--and that KRLD's FM placement has to do with a new Microsoft Zune feature, go figure.

With the new Zune models, listeners will be able to listen to HD stations as well as their mp3s, but, turns out, won't be able to tune into the AM dials. So, in order to make sure its news feed still got out to the ever-evolving listenership, CBS bumped The Indie-verse in order to make room.

And though that leaves The Indie-verse homeless for the time-being, that doesn't mean the station is gone, says Landrum.

In fact, Ladrum says, listeners can still stream the station (which recently sponsored the Animal Collective show at the House of Blues) at its online home, where, research shows, most listeners were turning in anyway, and where the station's programming remains, largely unchanged from its radio format.

Soon enough, though, promises Landrum, the station will be back on the HD airwaves--he's just not sure where.

"We're not going away," Landrum says of The Indie-verse. "We're not going anywhere."

We'll let you know when a new frequency has been determined.


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