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Superpages.com Center Could be Rock 'n' Roll... Right?

Thu Jan 31, 2008 at 12:50:58 PM

“Hey dude, you going to Superpages to see Rush?”

That doesn’t sound too rock 'n' roll but that’s the official new name of the Smirnoff Music Centre as of yesterday. Actually make that Superpages.com Center, which signed a multi-year contract with LiveNation for the venue.

LiveNation regional president Bob Roux is quoted in the press release as saying, “Our new relationship with Superpages.com is an important venture for us, the City of Dallas and the entire Metroplex community. I am extremely proud of the legacy of this facility, and we have now opened a brand new chapter in the venue's history. I anticipate the inaugural season at Superpages.com Center to be one for the record books.”

The venue started out in 1988 as Coca Cola Starplex (best name) and then graduated into a strong drink as the Smirnoff Music Centre back in 2000 to a bit of controversy. The venue starts its 20th year under the new name. Rush and Avril Lavigne will be among the first headliners to perform.

It’s not really the kind of place that strikes up nostalgic memories, but I do have deep appreciation for the Gipsy Kings show I saw there back in 2001. They sounded crystal clear as if straight from the CD and no, they weren’t lip syncing. I missed out on Toby Keith’s show last year, but am embarrassed to admit I ended up at both Paula Abdul/Color Me Badd and Yanni concerts. I’m hoping my Cranberries attendance will make up for that. All artists of which I’m sure are making esteemed colleague Noah Bailey cringe. -- Rich Lopez

Category: Music News

8 Comments:

Liles says:

Always hated that place, but the Peter Gabriel show there was pretty awesome.

Noah says:

"Cringe" is putting it lightly, Rich.

i think i just threw up a little in my mouth.

Anonymous says:

Some of the signs on the roads around Fair Park still say Starplex on them - first/best name.

Rich says:

Ha! You're right, Anonymous. We should grab some pics of said signs for nostalgia for the Preservation Dallas peeps.

ChrisU says:

speaking of, where was Preservation Dallas when the Bronco Bowl got whacked?

Rich says:

ChrisU,

Your question got me thinking so I called Preservation Dallas to see what I could find out.

Donovan Westover, their events coordinator, broke it down for me. He said, "We help the parties who are interested in saving a particular building," but then explained that the Landmark Commission is really where historic districts, buildings, etc. are established. Westover explained that Preservation Dallas acts more as a conduit between concerned parties and the city.

So, does this mean Oak Cliff people didn't care about the Bronco Bowl? Hard to say and I'm sure some did but also, Westover says that it may not have met a certain criteria. It wasn't designed by a famous architect, it wasn't "where JFK was shot", certain significances like that to give it potential reason for sticking around. But we can give the Preservation peeps big thanks for what they do and have done. Check out their site at preservationdallas.org

Plus, when you boil it down, it was just a bowling alley. But damn if it didn't have its own nostalgia. I saw Seal and Natalie Merchant there which rank high on my best concerts of all time list. And that's mostly because the Bronco Bowl redux was an awesome venue.

The laser tag though, I wasn't so good at.

ChrisU says:

Thanks Rich. That was really more of a facetious question but glad I put it out there. I go waaaay back with the Bronco Bowl but promise I won't get started. It certainly met my 'criteria'. But do agree 'Preservation Dallas' does great work.

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