R.I.P., Half-Priced Tuesdays at the Libertine

Categories: Food News

Thumbnail image for Libertine sign crop.jpg
How very Puritan.
Since it opened seven years ago, the Libertine Bar on Greenville Avenue has drawn deal-seekers every Tuesday night by offering a 50 percent discount on its entire food menu. Last night via Facebook they announced that after December 17, half-priced Tuesdays would be a thing of the past, like Hannah Montana or Tasmanian tigers.

According to co-owner Simon McDonald, the half-off nights weren't supposed to be a permanent thing, just an introductory tactic to get people out to the bar. Seven years sounds like a long introduction, but with so many new businesses and restaurants coming to Lower Greenville, the Libertine's owners felt they needed to step up their game.

The area has seen a spate of high-profile restaurant openings lately, including HG Supply Co., Truck Yard and the soon-to-open Blind Butcher.

See also: Bonchon, Dallas' New Korean Fried Chicken Sports Bar, Is Now Open, Softly

"We don't want the stigma of being the half-priced food place," McDonald says, adding that most of the crowd that comes for the Tuesday night specials aren't regular customers. "We want to be on par with the rest of the restaurants around us."

According to McDonald, most the prep work for the week is currently devoted to getting ready for Tuesday nights. With the half-price night out of the picture the staff can devote more time to developing other events to draw in crowds without looking like a bargain bin of a bar. Events coordinator Michele Stanton says they're currently looking at events like a night of cocktail pairings or set meals.

No matter what the future has in store for the Libertine, expect a packed house next Tuesday as Dallas says goodbye to one of its favorite deals.

Location Info

HG Sply Co.

2008 Greenville Ave., Dallas, TX

Category: Restaurant


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13 comments
ooozooo
ooozooo

They need to remodel the dining area.  It feels like you're eating at a dive bar, which is OK if one is to pay dive bar prices.  Love the food though, it just feels like it's being served in the wrong environment.  

JohnRoberts007
JohnRoberts007

They are having financial problems which means they will be closing their doors late Spring 2014. It's a realistic trend that all businesses should expect on Lower Greenville. Just take a look at their liquor sales on the TABC site. Libertine sure made it through all the LG red tape but now it's time to go.


Good Day,


John Roberts

choulram
choulram

So what i get from this is the owner can't handle giving deals? 


Libertine = Greedy Owner....Seeeeee Ya Later.

CitizenKane
CitizenKane

"with so many new restaurants...the Libertine's owners felt they needed to step up their game...."  by doing away with consumer incentives ??????????


WTF ????????


Makes no sense; in fact if true, it is as big a whopper as the Obamacare lies.


Here is another take = "In the face of new competition along Greenville we are going to be increasing our prices "................... !!!!


Way to go Libertine............

monstruss
monstruss

That's too bad, it was a half-off night that introduced me to The Libertine, and I've enjoyed it on just about every other night of the week, cheap or otherwise.

TheGaver
TheGaver

@JohnRoberts007 You really have no clue about what you speak.  Libertine revenue is increasing since the Truckyard.  What do you do so I can can misinformed aspersions about your life's work? 

becoolerifyoudid
becoolerifyoudid

@choulram They did it for 7 years.  Don't think its greed.


Guessing the issue is more as John Roberts says above.  Competition means that people that used to go to Libertine twice a week might only go once a week- makes sense to not have them all come on 1/2 price day while paying full price at your competitors.

JohnRoberts007
JohnRoberts007

@TheGaver @JohnRoberts007 I know a lot more than you, that's for sure. I own a large portion of the real estate in the area and have for the past 30 years. Optimism never gets anybody anywhere. Facts are facts and cannot be ignored. BTW, the lack of parking isn't helping any either.

JohnRoberts007
JohnRoberts007

@trinity30 Show me the RPO to prove that is a true statement. As a matter of fact, I will go to the City of Dallas on Monday morning and make a copy of the documents for you. Community parking or off street parking no longer exists on Greenville Ave.


Good day,


JR

trinity30
trinity30

When you make a comment so clearly false, it sheds a dubious light over everything else you say. If you know so much about the area, then surely you know that the Libertine shares parking with ALL of trader joes parking. Doesn't sound like a dearth of parking to me.

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