Sigel's DFW Food Truck Festival Survived, and Somehow Thrived, In the Heat

Categories: Events

scenes-from-the-dfw-food-truck-festival.7212345.87.jpg
Alex Scott
See more photos of the DFW Food Truck Festival at dallasobserver.com/slideshow.

The scene was the parking lot outside Sigel's at Greenville Avenue just north of Lovers Lane. The characters: Nammi, Ruthie's, Enticed, Jack's Chowhound, 3 Men and a Taco, Gandolfo's, Mr. Cool, Trailercakes and The Bomb Fried Pies. Not since March had that stretch of parade route seen so much traffic.

All in all it was a recipe for an epic new tradition of feasting. There was fanfare. There was buildup. There was excellent participation from all interested parties and coverage from the press and food bloggers all over town. The turnout was fantastic. Parking wasn't even that bad.

In fact, there was only one thing wrong with the first-ever DFW Food Truck Festival/Rally/Tailgate Party/State Fair of Texas Preview: The goddamn heat.

That's what kept me from doing what it seemed like everyone else was doing: standing in line after line for 30 minutes each to eat mostly hot foods out in the sweltering 110-degree heat. But for the food trucks, the world was their oven. A crowd of ... I'm going to say one million came out to sample the wares. Nobody appeared particularly ecstatic, but they were there, and that is enough for me to consider the event a success. We saw the haters proven wrong. Dallas is indeed ready for our own food truck revolution, even in this most punishing of weathers.

I swelled with foodie pride as I walked up to the parking lot at 6 p.m. and saw the shear number who had already turned out. It was roughly 22 seconds in that I realized I couldn't believe folks were putting themselves through the oppressive temperature, just to carbo-load, chow down and cool off with something icy. It was magical, I thought, but that could have been the heat stroke setting in. I lasted roughly 13 more minutes before calling it a day and taking shelter in the air-conditioned Bitchmobile. I'm not waiting in line for a half-hour without a guaranteed-fantastic roller coaster in my future. I do, however, admire those of my fellow Dallassites who persevered, ate, drank beer and ate some more. I couldn't hack it, but you all rallied.

And as for the trucks? The obvious move is to say let's not do this again until we hit a month that rhymes with December. But I say drive the next rally on over to Grapevine Mills. Better yet, just plow right through it. That place is already Hell on Earth on a Saturday. They probably won't even notice.

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10 comments
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Guest
Guest

I don't know why people thought Texans wouldn't like something that sold food.

nunya
nunya

Any word on if any of these trucks will be parked at the state fair? I think that would be a grand idea.

Melissa
Melissa

At least Mr Cool (ice cream) was there with his fantastic frozen lemonade and cherry freeze sushies. I had both while waiting in line for food. And ice cream after... yummy!!!

Scott Reitz
Scott Reitz

Did anyone else actually eat there?

Foodfan
Foodfan

Nammi was great everything was very fresh and no one ingredient overpowered the others. they were pretty quick considering the lines.  Gandolpho's reuben with corned beef and russian dressing was one of the best i have had in a long time my veggie friends also enjoyed their sandwhich.  The beet taco was good but the tortillas were a little lacking.  Overall we had a great time and thought the trucks did a great job for as slammed as they were.  Of course it was hot we live in Texax.  We will definitely be at the next event. 

Leslie
Leslie

I had a great time and stood the heat for nearly 2 hours. I can't wait for another!!

twinwillow
twinwillow

I'll wait till it gets cooler. I'm not a masochist.

Alyssa G
Alyssa G

We made it a full 20 minutes before bailing. It was like some sort of evil endurance test.

sizzler
sizzler

suck it up and sweat a little. its just sunshine.

Guest
Guest

80 degrees is sunshine. 108 is torture.

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